Multipass: The Ultimate Loyalty Solution for Brick and Mortar Businesses

Use multipass loyalty cards on your customers just like a gym membership card

A multipass is an advanced kind of loyalty card for businesses that need more than just a simple punch card. In fact, multipass is the most advanced fully-featured loyalty program for brick and mortar businesses.

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Multipass Loyalty Program

How Multipass Loyalty Program Works

A multipass is like a gym membership, but for any type of business. Customers purchase a multipass package (e.g., 10 visits for $100), and each time they visit, you deduct one pass. It’s perfect for businesses that offer recurring services or bulk packages.

MultiPass Program Benefits

💰

Secure Your Cash Flow

Get paid upfront for services that will be delivered over time. This creates predictable revenue and improves cash flow management.

🎯

Build Repeat Visits

When customers buy a multipass package, they’re committed to returning. This dramatically increases visit frequency and customer lifetime value.

📈

Increase Average Spend

Customers spend more when buying packages upfront. A 10-visit package at a discount still generates more revenue than sporadic single visits.

Use Example

Let’s say you run a yoga studio. You charge $20 per class. With a multipass, you could offer a package of 10 classes for $180 (10% discount). The customer pays $180 upfront, and you track their 10 visits digitally.

This works for any business: hair salons (haircut packages), car washes (wash packages), massage studios (massage packages), fitness classes, and more.

The multipass loyalty program is designed specifically for businesses that provide recurring services and want to encourage bulk purchases while improving cash flow.

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Multipass Example

Why Choose MultiPass

Completely Digital

No physical cards to print or manage. Everything is tracked digitally on customer smartphones.

Customizable Packages

Create unlimited package types with different visit counts, prices, and expiration dates.

Easy Redemption

Customers simply show their phone. You scan and deduct passes instantly with one tap.

100% Trackable

Monitor exactly who bought what, how many visits remain, and when packages expire – all from your dashboard.

Create your multipass loyalty program in a few clicks

Create Multipass Program

Setting up a multipass program is incredibly simple. Just define your package details (number of visits, price, expiration), customize the card design with your branding, and launch.

Your customers can purchase packages directly through the app or you can issue them manually at checkout. Every transaction is tracked automatically.

  • ✓ Create unlimited package types
  • ✓ Set custom pricing and discounts
  • ✓ Define expiration dates
  • ✓ Track all purchases and redemptions
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Design Multipass to Match Your Brand

Design to match your brand

Your multipass cards are fully customizable. Upload your logo, choose your brand colors, set your package details, and create a professional-looking loyalty program that matches your business identity.

Customers will see your branded multipass card in their mobile wallet, reinforcing your brand every time they use it.

  • Upload your business logo
  • Choose custom brand colors
  • Set package names and descriptions
  • Add terms and conditions
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Promote Your Multipass Program with Free PUSH, SMS, Email & In-store promos

Marketing your multipass program is built right into LoyaltyNation. Use our powerful promotional tools to announce new packages, remind customers of expiring passes, and drive repeat business.

📱

SMS Marketing: Send text messages about new packages and special offers

✉️

Email Campaigns: Automated emails for package purchases and reminders

🏪

In-Store Materials: Downloadable QR codes and promotional posters

🔔

Free Push Notifications: Unlimited push notifications to app users

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Promotion Tools

Create Your Multipass Program in 6 Minutes

Launch your professional multipass loyalty program in minutes, not days

1

Create

Sign up for LoyaltyNation and choose the multipass program type

2

Choose & Templates

Select from pre-designed templates or create your own from scratch

3

Brand It

Add your logo, colors, and customize package details and pricing

4

Download Promos

Get your QR code and promotional materials ready to display

5

Promote It Everywhere

Share via SMS, email, social media, and in-store displays

6

You Are All Set!

Start selling packages and watch your revenue grow by 40%+

Simple Pricing.

Multipass Included.

Simple monthly pricing, no surprises, no set up fees.

Monthly
Annually
LITE
$29/site
ANNUALLY
$240/site
  • 1 Store
  • Up to 100 customers
  • 1 Loyalty Program
  • 1 Location
  • 1 User
  • Email Support
  • All features
  • No Email Capabilities
  • No Push Capabilities
  • No Text Capabilities
  • No API and Integrations
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PLUS
$59/site
ANNUALLY
$420/site
  • 1 Store
  • Up to 5,000 customers
  • 3 Loyalty Programs
  • 2 Locations
  • 3 Users
  • Email/Live Chat Support
  • All features
  • Push Notifications
  • Multipass
  • Custom Fields
  • No Text Capabilities
  • No API and Integrations
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CORPORATE
$149/site
ANNUALLY
$1,490/site
  • 1 Store
  • Unlimited customers
  • 10 Loyalty Programs
  • 5 Locations
  • 10 Users
  • Priority Support
  • All features
  • Push Notifications
  • Multipass
  • Custom Fields
  • Push Automation
  • API and Integrations
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Testimonials

See how multipass programs transformed these businesses

“

Mark Weber

Gym Owner

★★★★★

“The multipass feature revolutionized our business model. We now sell 10-class packages upfront, which improved our cash flow by 60%. Customers love the convenience and savings!”

“

Jessica Chan

Salon Owner

★★★★★

“Setting up our haircut packages was incredibly easy. Our customers appreciate buying 5 or 10 haircuts at once with a discount, and we appreciate the predictable revenue!”

“

David Mitchell

Car Wash Owner

★★★★★

“Multipass packages work perfectly for our car wash business. Customers buy monthly packages and we track each wash digitally. No more physical cards to manage!”

Frequently Asked Questions

Everything you need to know about multipass loyalty programs

What is a multipass loyalty program? +
A multipass loyalty program is like a membership package where customers purchase multiple visits or services upfront at a discounted rate. It’s similar to how gyms offer monthly memberships, but can be applied to any business. For example, a salon might sell a package of 10 haircuts for the price of 9. Each visit is tracked digitally, and customers use their multipass until all visits are used up.
How is multipass different from stamp cards? +
Stamp cards reward customers after a certain number of purchases (buy 10, get 1 free), while multipass programs involve customers paying upfront for a package of services. With stamp cards, you get paid per visit. With multipass, you get paid upfront for multiple future visits. Multipass is ideal for businesses wanting to improve cash flow and secure committed customers.
What types of businesses benefit from multipass programs? +
Multipass works best for service-based businesses with repeat customers: yoga studios, gyms, hair salons, barbershops, massage studios, car washes, tanning salons, fitness classes, golf courses, swimming pools, and any business where customers return regularly for the same service.
Can I create multiple package types? +
Yes! You can create unlimited package types. For example, you might offer a 5-visit package, a 10-visit package, and a 20-visit package, each with different pricing and discount levels. You can also create packages with different expiration dates to suit different customer needs.
How do customers purchase multipass packages? +
Customers can purchase packages directly through your branded mobile app, or you can issue packages manually when they purchase in-person at your location. All packages are tracked digitally and appear in the customer’s mobile wallet instantly.
How do customers redeem their multipass visits? +
It’s simple! Customers show their multipass card on their phone. You scan it using the LoyaltyNation mobile app, and one visit is automatically deducted from their package. The whole process takes just seconds. Customers can always see how many visits they have remaining.
Can I set expiration dates for packages? +
Yes! You have complete control over package expiration. You can set packages to expire after a certain number of days (e.g., 90 days from purchase), or make them non-expiring. This flexibility helps you create the perfect package structure for your business model.
What happens if a customer doesn’t use all their visits? +
This depends on your business policy and how you set up the package. You can configure packages to expire after a certain period, or make them non-expiring. If a package expires with unused visits, you can choose whether to offer an extension or consider it as revenue. The LoyaltyNation system tracks everything automatically and can send reminder notifications before expiration.
Can I offer discounts on multipass packages? +
Absolutely! That’s one of the main benefits. For example, if your service normally costs $20, you might offer a 10-visit package for $180 (10% discount). The customer saves money, you get paid upfront, and everyone benefits. You have complete control over package pricing and discount levels.
Is there a free trial to test multipass programs? +
Yes! LoyaltyNation offers a 14-day free trial where you can test all features including multipass programs. This gives you time to set up your packages, test the customer experience, and see how it works for your business before committing to a paid plan. No credit card required to start.

Ready to Launch Your Multipass Program?

Join businesses using multipass programs to secure cash flow, increase customer commitment, and boost revenue by 40%+

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